Imagine you’re a mountain climber. Your goal is to scale the world’s top three peaks. Each will require great effort and sacrifice. However, you determine you only have enough energy to climb one. So you choose the most popular mountain. You make it to the top and experience the thrill of success. However, a deep […]
Can we support our people and the planet without sacrificing profit? Up until recently, the primary goal in business was profit and the most common tool to measure it was the P&L Statement. However, changes in society are pushing business to redefine success and how to measure it. Three converging forces have set the stage […]