Daniel Todd: How to Scale Your Culture While You Grow Your Business

Mission Facilitators International
Jul 9, 2024
3:00 am
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About Daniel Todd:

Daniel Todd is a highly accomplished entrepreneur with a wealth of experience in mobile advertising, digital marketing, and business strategy. As the CEO of Influence Mobile, Daniel has a track record of creating positive work environments that have earned his companies numerous “Best Places to Work” awards. With two companies that have been placed on the Inc. 5000 list and recognition from publications such as Puget Sound Business Journal, Daniel has proven his ability to lead companies to success. As a monthly contributor to Inc.com and Entrepreneur.com, Daniel is a recognized thought leader in the fields of entrepreneurship, marketing, and business growth.

With his expertise in culture, leadership, team building, entrepreneurship, and remote work, Daniel would be an excellent fit as a guest on podcasts with an audience of CEOs and founders. Furthermore, his experience as a mentor and adviser to dozens of startups through the Disney Accelerator and TechStars programs, along with his previous role as co-founder of online media company Zango, has equipped him with a unique perspective and set of skills that would make him an invaluable guest on any podcast. 


In this episode, Dean Newlund and Daniel Todd discuss:

  • Effective strategies for scaling company culture in tandem with business growth
  • The critical role managers play in maintaining a robust company culture and the generational perspectives on work-life balance and the shift towards valuing leisure
  • The transformative influence of AI on the workforce and potential benefits for employees
  • The effects of AI and digitalization on reading, writing, and critical thinking skills essential for leadership
  • Introducing Daniel Todd’s new podcast, ‘Remote Revolution’, focused on how CEOs build and improve company culture


Key Takeaways:

  • Company culture must scale strategically with business growth, and this requires collective leadership and innovative engagement methods to maintain a productivity-driven yet enjoyable workplace.
  • Managers play a critical part in fostering culture, especially in smaller businesses, and the judicious use of in-person events can bridge the gaps that remote work might create, even with financial constraints.
  • Seminars and authenticity in communication are key in a virtual setup, where frequent, genuine conversations lead to deeper connections and a robust, agile work culture.
  • CEOs need to find equilibrium in their roles, seeking feedback and hobbies outside their corporate responsibilities to sustain personal health and ultimately contribute to better company results.
  • As AI reshapes the workforce, the need for employees to upskill quickly becomes apparent, while the persisting value of reading and writing stands out in cultivating leadership capabilities.


“We’re not just building a company; we’re cultivating a community, and every conversation, every connection, matters.” — Daniel Todd


Connect with Daniel Todd:  

Website URL: https://www.influencemobile.com/

Podcast: https://legendarypodcasts.com/daniel-todd/

LinkedIn: https://www.linkedin.com/in/danieltodd/



See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I


Connect with Dean:

YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkw

Website: https://www.mfileadership.com/

The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/

LinkedIn: https://www.linkedin.com/in/deannewlund/

X (Twitter): https://twitter.com/deannewlund

Facebook: https://www.facebook.com/MissionFacilitators/

Email: dean.newlund@mfileadership.com

Phone: 1-800-926-7370


Show notes by Podcastologist: Hanz Jimuel Alvarez

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.